1 Team Member:
Benton Humphreys (Designer)
Duration: 3 weeks
Location: Auburn University
DESIGN BRIEF + INSPIRATION
playful - cheerful, comical, lively, whimsical, light-hearted, good-natured
Playfulness is integral to the most enjoyable aspects of life. It accompanies the youthful spirit and the learning process. As one ages, playfulness becomes nonsensical, seemingly a waste of time in the serious world we find ourselves. However, it is only disguised with an "adult" name - leisure.
COLOR - primary, shiny, vibrant, energetic
FORM - soft, gestural, rounded, edgeless
Ideation began with form sketches that were based on the initial research.
Upward gestures and a sprouting element gave the form an inviting and energetic nature. These elements lent the clock to being upbeat and positively inspiring.
Foam sketches attempted to realize this energy in a physical way. This part of the process was messy. Often times a loose hand can lead to a great discovery.
FINAL DELIVERABLE +
Spring 2015, Outside-In Auburn University
Duration: 3 Weeks